Mobile Consumer Solutions One of the Fastest Growing
Divisions Within The Company
MILPITAS, CA, Oct. 16, 2007 - SanDisk® Corporation (NASDAQ:SNDK), the world's largest supplier of flash storage card products, announced the appointment of Jeff Kost, as senior vice president and general manager of its Mobile Consumer Solutions (MCS) division. A 10-year SanDisk veteran, Kost previously was the company's vice president for the mobile handset business.
In his new SanDisk position, Kost is charged with responsibility to significantly grow SanDisk's retail mobile business and create a new P&L for the company's Mobile Retail division. He reports to Yoram Cedar, SanDisk's executive vice president, Mobile Business Unit and Corporate Engineering.
According to Cedar, "The market for mobile phones with storage-intensive features, such as the ability to play and record video, play music and take high-resolution digital photos, is growing rapidly. Jeff has been instrumental in helping SanDisk become the number one provider of storage cards for this strategic market. As this market continues to grow worldwide, we believe SanDisk will remain well positioned as people discover how to 'wake up' the features of their phones with the addition of large capacity storage cards."
During his decade-long tenure at SanDisk, Kost has held a variety of positions including distribution sales manager, director of Americas OEM sales, and his recent posts as vice president for worldwide OEM sales and also vice president of its Handset Business.
Prior to joining SanDisk in 1997, Kost held management posts at distribution leaders Bell Microproducts and Avnet Electronics, and also at hard-drive storage pioneer Seagate Technology. He received his B.A. degree in Political Science from the University of California, Davis.
SanDisk is the original inventor of flash storage cards and is the world's largest supplier of flash data storage card products using its patented, high-density flash memory and controller technology. SanDisk is headquartered in Milpitas, CA and has operations worldwide, with more than half its sales outside the U.S.
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